Web Development
Corporate website rebuild with a 3x organic traffic lift
Rebuilt a slow, unranked marketing site as a statically rendered Next.js application with a proper SEO foundation and a measurable lead pipeline.
- Client
- Engineering consultancy
- Sector
- Engineering
- Location
- Toronto, Canada
- Year
- 2024
The challenge
Where they started
The existing site took more than eight seconds to load on mobile, had no metadata strategy, and produced fewer than five enquiries per quarter despite a strong reputation offline.
What we did
The approach
- Restructured the information architecture around the services buyers actually search for.
- Rebuilt the front end as statically rendered pages with optimised imagery and minimal client-side JavaScript.
- Implemented the full on-page SEO layer: clean URLs, metadata, structured data, sitemap and internal linking.
- Added an integrated contact form with spam protection plus WhatsApp and call-tracking entry points.
Results
What changed
- mobile load time
- 8.4s to 1.2smobile load time
- organic traffic within six months
- 3xorganic traffic within six months
- Lighthouse performance score
- 96+Lighthouse performance score
- qualified enquiries per quarter
- 5 to 34qualified enquiries per quarter
Get started
Let's scope your project
Tell us what you are trying to fix or build. You will get a straight answer, a written scope and a fixed timeline — not a sales sequence.